optical gallery

optical gallery

At sunray.media, every project is a blend of creativity and precision, meticulously crafted with a deep understanding of brand identity, strategic positioning, and innovative design. We bring brands to life through thoughtful rebranding, compelling visual strategies, and dynamic animations, ensuring each project shines with distinction and impact.

01 - Brief

Over a two-year collaboration, we implemented a comprehensive strategy encompassing:

Marketing & Growth Strategy: Implementing SEO optimization, content marketing, targeted advertising campaigns, and email marketing to increase brand visibility, drive traffic, and boost conversions.
Brand Identity & Graphic Design: Crafting a modern and cohesive visual identity that reflects Optical Gallery's commitment to quality and style.
Social Media Strategy: Developing engaging content to connect with the audience and showcase the elegance of their eyewear collections.
Web Design & Development: Building a user-friendly, responsive webshop that highlights their product range and services.
Product Photography: Capturing high-quality images to showcase the details and craftsmanship of their eyewear offerings.
Video Production: Creating compelling videos to demonstrate the functionality and style of their products.

02 - Marketing
Hands holding eyeglasses with an eye chart focused through the lenses and text promoting a free eye exam for the whole week from July 15 to 21.Man undergoing an eye examination wearing a trial frame used for vision testing.
03 - Social Media & Graphic Design
04 - Web Design
05 - Product Photography
Variety of stylish eyeglasses with different frame shapes and colors laid out on a white surface.Several pairs of eyeglasses with different frame colors arranged on a white surface.
06 - Video Production